The importance of local marketplaces in Europe.
While larger marketplaces often attract attention, local marketplaces offer unique opportunities for brands to reach new markets and customers.
Globe Myth 1: Platform commission is too expensive.
Bol.com’s commission is low compared to the costs of running your own webshop, such as maintenance and payments. Bol.com only charges commission on sales and is cost-effective for millions of daily visitors. The myth that it is too expensive is not true.
Bol Myth 2: I cannibalize my own channels with Bol.
Bol.com’s commission is low compared to having your own webshop. Bol.com absorbs costs and only charges commission on sales. Many sellers find it cost-effective.
Globe Myth 4: The cheapest sells the most.
The myth that only the cheapest price will let you sell on bol.com is false. The buy-box is determined by price, delivery time and performance. Delivery and service play a big role, allowing you to win the buy-box even with a higher price.
Bol Myth 5: Luxury products are not sold on Bol.
The myth that luxury products don’t sell on bol.com is false. More expensive items also find buyers, provided you provide the right information, such as return policies and product details.
In Belgium, you sell best on these online marketplaces.
Belgium has marketplaces such as Bol.com, Amazon, Decathlon, Zalando and FonQ. Emerging platforms include Vandenborre, Inno, Blokker, Maisons du Monde and Leenbakker.
Starting to sell on Bol.com.
In this comprehensive guide, you’ll learn step-by-step how to successfully sell your products on Bol.com. From creating an account to optimizing your product pages and managing your orders, we’ll guide you through the entire process so you can present your products to millions of potential customers.
Starting to sell on Amazon.
Are you considering becoming a seller on Amazon? Then find on this page what steps you should take for a smooth start.
Globe Myth 6: My competitor can customize my content.
Selling your own products on bol.com is always a smart move. As a brand owner, you can create fun content for your product page and sell your products exactly how you want.