Privacy Policy
Why this privacy statement
MERKADO is committed to the protection of your privacy and personal data. We use your personal data exclusively in accordance with the Privacy Act and other relevant prevailing legal regulations. Any reference in this Privacy Statement to the Privacy Act means a reference to the Act of December 8, 1992 on the protection of privacy with respect to the processing of personal data. Any reference to the Regulation is a reference to the Regulation of April 27, 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data.
With this Privacy Statement, MERKADO wants to make you aware of possible processing actions regarding this data and of your rights. By using our platform/our website/our application you explicitly grant your consent with possible processing operations by MERKADO.
This Privacy Statement may be subject to future updates and changes. It is up to you to consult this document on a regular basis. Any substantial change will always be clearly communicated on the platform of MERKADO.
Who processes the personal data?
The website https://merkado-agency.com/ is an initiative of:
MERKADO BV, Diamantstraat 8, box 214, 2200 Herentals, Belgium
VAT number: BE 0779.393.812
E-mail: info@merkado-agency.com
Phone: +32 474 661 451
What personal data are processed?
MERKADO undertakes to process only the data that are relevant and necessary for the purposes for which they were collected. Following categories of personal data can be processed by MERKADO:
- Id.
- Financial details
- Personal characteristics
- Physical data
- Living habits
- Psychological data
- Composition of the family
- Leisure activities and interests
- Memberships
- Judicial data
- Consumption habits
- Housing characteristics
- Education and training data
- Details of occupation and employment
- National register number and social security identification number.
- Racial or ethnic data
- Sexual life data
- Political views
- Philosophical or religious beliefs
- Images
- Sound recordings
For what purposes will my personal data be used?
MERKADO collects personal data in order to provide you with a safe, optimal and personalized user experience. The collection of personal data becomes more extensive the more intensively you use the website and our online services.
Data processing is essential for the operation of the website and related services. The processing is done exclusively for the following specified purposes:
- Giving you access to your user profile.
- Providing and improving general and personalized services; including billing purposes, offering information, newsletters and offers useful and/or necessary for you, obtaining and processing user reviews and providing support.
- Offering and improving the products provided; person-centered and specific products based on information and data provided.
- The detection of and protection against fraud, error and/or criminal behavior.
- Marketing purposes
When visiting the MERKADO website, some data is collected for statistical purposes. Such data are necessary to optimize the use of our website. These data are: IP address, probable place of consultation, hour and day of consultation, which pages were visited. When you visit the MERKADO website, you declare your agreement with this data collection intended for statistical purposes as described above.
The User always provides the personal data to MERKADO himself and can thus exercise a certain control. If certain data are incomplete or apparently incorrect, MERKADO reserves the right to temporarily or permanently postpone certain expected actions.
The personal data will only be processed for internal use within MERKADO.
We can therefore reassure you that personal data will not be sold, transferred or communicated to third parties associated with us. MERKADO has taken all possible legal and technical precautions to avoid unauthorized access and use
We also use cookies!
During a visit to our website, “cookies” may be placed on your hard drive to better tailor the website to the needs of the returning visitor. Non-functional cookies help us to optimize your visit to the platform and to remember technical choices.
For further understanding of how we use cookies to collect and process your personal data, please refer to our cookie statement.
If you want to consult the MERKADO website, it is recommended that you have cookies enabled. However, how you can disable cookies can also be found in our cookie statement.
What are my rights?
Guarantee of lawful and secure processing of personal data
MERKADO always processes your personal data fairly and lawfully. This includes the following guarantees:
- Personal data is processed only in accordance with the defined and legitimate purposes of this Privacy Statement.
- Personal data will be processed only to the extent that it is adequate, relevant and not excessive.
- Personal data will be kept only as long as necessary to fulfill the defined and legitimate purposes in this Privacy Statement.
The necessary technical and security measures have been taken to minimize the risks of unauthorized access to or processing of personal data. In case of a break-in in its IT systems, MERKADO will immediately take all possible measures to minimize the damage.
Right to access/correct/delete your personal data
Upon proof of your identity as a User, you have a right to obtain a decision from MERKADO as to whether or not your personal data will be processed. Moreover, when MERKADO processes your data, you have the right to inspect the collected personal data. If you wish to use your right of inspection, MERKADO will comply with this within one (1) month after receiving the request. The request is made by registered mail or by sending an e-mail to info@merkado-agency.com.
Inaccurate or incomplete personal data can be corrected at any time. It is primarily up to the User to correct inaccuracies and incompleteness themselves. You can exercise your right to correction by providing a supplementary statement to MERKADO. MERKADO will act on this within one (1) month after receiving the supplementary statement.
You also have the right to have your personal data erased by us without unreasonable delay. You may only invoke this right to be forgotten in the following cases:
- When the personal data are no longer needed for the purposes for which they were originally collected;
- When personal data were collected on the basis of consent obtained and no other legal basis exists for the processing;
- Where objection is made to the processing and no overriding compelling legitimate grounds for the processing exist;
- When personal data were processed unlawfully;
- When personal data must be deleted in accordance with a legal obligation.
MERKADO assesses the presence of any of the aforementioned cases.
Right to restrict/object to the processing of your personal data
User has the right to obtain a restriction on the processing of your personal data:
- For the period necessary for MERKADO to verify the accuracy of the personal data, in case of dispute;
- When the data processing is unlawful and User requests restriction of processing instead of erasure of personal data;
- When MERKADO no longer needs the User’s personal data for processing purposes and User needs the personal data regarding a legal claim;
- For the period MERKADO needs to assess the presence of the grounds for erasure of personal data.
User also has the right to object to the processing of its personal data at any time. MERKADO will hereafter cease processing your personal data, unless MERKADO can cite compelling legitimate grounds for processing your personal data that outweigh the User’s right to object.
If User wishes to exercise these rights, MERKADO will act on it within one (1) month of receiving the request. The request is made via registered mail or via email to info@merkado-agency.com.
Right to data portability
User has the right to obtain the personal data provided to MERKADO in a structured, common and machine-readable form. In addition, User has the right to transfer this personal data to another controller when the processing of the personal data rests solely on the obtained consent of the User.
If User wishes to exercise this right, MERKADO will act on it within one (1) month of receiving the request. The request is made via registered mail or via email to info@merkado-agency.com.
Right to data portability
User has the right to withdraw consent at any time. The withdrawal of the consent shall not affect the lawfulness of the processing based on the consent before its withdrawal. In addition, User has the right to file a complaint regarding the processing of his personal data by MERKADO with the Belgian Commission for the Protection of Privacy.
If User wishes to exercise this right, MERKADO will act on it within one (1) month of receiving the request. The request is made via registered mail or via e-mail to info@merkado-agency.com.