{"id":4139,"date":"2025-01-10T13:04:00","date_gmt":"2025-01-10T13:04:00","guid":{"rendered":"https:\/\/merkado-agency.com\/globe-myth-6-my-competitor-can-customize-my-content\/"},"modified":"2025-07-17T06:37:33","modified_gmt":"2025-07-17T06:37:33","slug":"globe-myth-6-my-competitor-can-customize-my-content","status":"publish","type":"post","link":"https:\/\/merkado-agency.com\/en\/globe-myth-6-my-competitor-can-customize-my-content\/","title":{"rendered":"Globe Myth 6: My competitor can customize my content."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><br\/>In these videos, I lay out 5 myths about bol.com on the grid.<br\/><br\/>5 misconceptions that often cause companies to wrongly decide not to be active on the platform.<\/p>\n\n<p class=\"wp-block-paragraph\">The myth in this video : <strong>My competitor can customize my content.<\/strong><br\/><\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Merkado Bol com Mythe 6\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/a5MXgB5ChfQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\"><br\/>Selling your own products on bol.com is always a smart move. As a brand owner, you can create great content for your product page and sell your products the way you want. <\/p>\n\n<p class=\"wp-block-paragraph\"><em>But<\/em>&#8230; what if one of your customers decides to sell your products on bol.com as well? Can they then just modify your content?   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Fortunately, no.<\/strong> By registering yourself as a <strong>brand owner<\/strong>, you always have an edge at bol.com.<\/p>\n\n<p class=\"wp-block-paragraph\">After bol.com confirms your trademark registration, you always have the final say. You decide on the look and feel of your product. You thus gain control:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>which photos will be linked to the article<\/li>\n\n\n\n<li>What title and keywords you put in it, so you&#8217;re easily found<\/li>\n\n\n\n<li>What quality, converting product text you put on it<\/li>\n\n\n\n<li>what variants you link to it<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Here is our <a href=\"https:\/\/merkado-agency.com\/resources\/white-paper\/starten-met-verkopen-op-bol-com\/\">starter&#8217;s guide<\/a> to bol.com. There you will find a lot of practical information on how best to set up the content of your products. <\/p>\n\n<p class=\"wp-block-paragraph\">Enjoy reading!<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selling your own products on bol.com is always a smart move. As a brand owner, you can create fun content for your product page and sell your products exactly how you want. <\/p>\n","protected":false},"author":2,"featured_media":2872,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,49],"tags":[],"class_list":["post-4139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketplaces","category-mythbusting-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Globe Myth 6: My competitor can customize my content. - Bol &amp; Amazon Adverteren.<\/title>\n<meta name=\"description\" content=\"Globe Myth 6: My competitor can customize my content.. 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